Client Services
REAL-WORLD BUSINESS CHALLENGE
Our Real-World Business Challenge (RWBC) is a fast-paced, student-led marketing experience that takes place at the start of spring semester (January-March). Teams work closely with clients to develop creative, strategic solutions tailored to immediate marketing needs. Past organizations we’ve worked with:
Real-world Business challenge Packages
RWBC offers flexible project packages based on your goals and scope. Packages range from $250-$800 (pricing varies based on deliverables and project needs).
| Comprehensive Marketing Audit Ideal for businesses seeking a strategic overview and guidance for overall improvement. • SWOT Analysis • Competitor Analysis • Consumer Persona Development • Marketing Plan | Social Media Package Ideal for small business owners looking to improve their social media presence. • Social Media Audit • 3-Month Content Calendar • 3 Social Media Templates • Short Form Videos |
| Branding Strategy Package Ideal for new businesses looking to establish a strong brand foundation or existing businesses seeking a brand refresh or clearer messaging. • Develop Brand Positioning, Voice, & Value Propositions • Create Brand Guidelines & Identity Kit • Logo Recommendations | Customizable Strategy Package Ideal for clients with specific marketing needs or goals. Choose TWO of the following: • Brand Strategy Development • Content Creation & Strategy • Website Design Assistance • Email Marketing Campaigns • Graphic Design Support |
SEMESTER-LONG PROJECT
Our semester-long projects pair you with student marketers to research, strategize, and create marketing solutions customized to your business goals. Projects range from $2,500-$3,000 (pricing varies based on deliverables and project needs).
- Market, industry, and competitor research
- Brand positioning and messaging development
- Integrated marketing strategy tailored to client objectives
- Content planning and creation (digital, social, or web-based)
- Strategy and/or execution work In-depth discovery and goal alignment with the client
- Data analysis and performance tracking throughout the semester
- Regular client check-ins and progress updates
- Iterative feedback cycles based on client input
“We had an excellent experience working with UNH AMA. They were very thorough and asked thoughtful questions that sparked new ideas we had not considered before. We are currently implementing the research and recommendations they provided for a new program SustainableIT.org is launching!”
– Dan Gottschalk Marketing, Program Manager at SustainableIT.org
AMA University of New Hampshire 